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Contents
Introduction
Email marketing is essential to any e-commerce business, and Shopify merchants can benefit significantly from using an email marketing app to reach and engage with their customers. Here are some reasons why a Shopify merchant should consider using an email marketing app:
Targeted communication: Email marketing allows merchants to send targeted, personalized messages to their customers based on their interests and behaviour. This can be especially useful for Shopify merchants, as they can segment their email lists based on customer purchase history and other data points. For example, a merchant can send targeted emails to customers who have abandoned their cart, offering them a discount or additional incentive to complete their purchase.
Increased sales and customer loyalty: Merchants can increase their sales and build customer loyalty by sending targeted emails to their customers. For example, merchants can send abandoned cart emails to customers who have left items in their cart, which can help to recover lost sales. Additionally, merchants can send personalized product recommendations to customers based on their purchase history, which can help to increase the likelihood of a deal.
Customer engagement: Email marketing allows merchants to engage with their customers regularly, which can help to build a strong relationship. By sending newsletters, special offers, and other types of content to their customers, merchants can keep them informed about their business and build brand awareness.
Easy to use and track: Email marketing apps are easy to use and allow merchants to track the success of their campaigns. They provide detailed analytics, such as open and click-through rates, which can help merchants understand how their customers interact with their emails and make necessary adjustments.
Cost-effective: Email marketing is an affordable way to reach and engage customers. Compared to other marketing channels, such as paid advertising, email marketing can be more cost-effective and provide a higher return on investment.
Seguno: Email Marketing
Running a shop means time is your most valuable asset. Seguno helps you get results from email marketing faster. Built exclusively for Shopify, create engaging emails, trigger automated sends, and track your success from one convenient place inside the platform you already know. With best practices baked in and your shop’s data instantly on hand, spend less time worrying about making mistakes and more time on what matters—growing your business. The experience is nothing short of magical.
Klaviyo: Email Marketing & SMS
Klaviyo is an official Shopify strategic partner. Over 65k Shopify brands like Glossier, Osea and Loeffler Randall use Klaviyo to own their customer data while turning transactions into productive long-term relationships—at scale. From the same platform, you can use Klaviyo’s suite of proven email and SMS templates to automate personalized communications like price drop alerts, friendly cart reminders, and just-in-time recommendations––which means no more ineffective batching and blasting.
Mailchimp: Email Marketing
Mailchimp is the all-in-one email marketing and automation platform used by millions of entrepreneurs around the world to build their brand – and their business. Our precision-targeted emails, expert insights, and powerful marketing CRM give you everything you need to scale up and sell more. Get started for free to see how Mailchimp can supercharge your growth for less. Customers saw up to 29% lift in their click-rates in just one week after connecting their store with our Shopify integration
Shopify Email
Create branded emails in minutes with our drag-and-drop editor, and use sales-focused templates that showcase products, prices, checkout links, and more, directly from your store. Use pre-built automation templates to send emails at the right times, and segment your customer list to reach just the right customers. Create, send, and track campaigns all within Shopify—the platform you trust to help you run your business.
Flowio Email Marketing, Pop Up
Start now for FREE with UNLIMITED CONTACT! Flowio is an all-in-one solution that helps you increase sales through omnichannel while cutting down the workload. Find all your needed marketing tools such as Pop-up, Email, SMS, Live Chat, and combine them automatically to bring out a seamless customer experience. Get your starter package with 1,000 emails recharged monthly and unlimited sending contacts to strengthen your email marketing campaign.
Omnisend Email Marketing & SMS
Omnisend’s all-in-one email marketing & SMS tool is used by 80k+ ecommerce merchants who are driving sales on autopilot. Use landing pages & pop ups to capture sign ups and grow subscriber lists. Easily create or use ready-made newsletter & email templates to engage customers. Pre-built and customizable automations, like welcome + abandoned cart workflows, will boost conversions and take the headache out of running multiple apps for email, SMS & Push. Start now with all features & 24/7 support.
Email Marketing & SMS, Pop‑up
AVADA Email Marketing, SMS, Pop up is an outstanding solutions for merchants that target to convert their visitors/leads and build long-term customer relationships. The platform lets you follow up and convert your customers via omnichannel, including email marketing, SMS, push notifications, and WhatsApp. The main features are: smartmail, automation, massmail, newsletter, SMS marketing, sales popup forms, segment audience, advanced reports, campaign monitor, spin to win, push notification.
Aument: Email marketing & SMS
Shoppers expect brands to understand their needs and to contact them at opportune times. But you’re at capacity, right?! We’ve got you. Aument puts marketing capability in your hands, via automated emails, SMS, pop-ups, newsletters, and seasonal campaigns. No learning curve, no coding required. Our plug-and-play actions simply drive purchases, at the click of a button.
Conclusion
Using an email marketing app can greatly benefit a Shopify merchant in a number of ways. Firstly, it allows for targeted and personalized communication with customers. By segmenting email lists and crafting targeted messaging, a merchant can increase the likelihood of converting subscribers into paying customers. Additionally, an email marketing app allows for the creation of automated email campaigns, saving the merchant time and effort in the long run. These campaigns can be triggered by specific actions, such as abandoning a cart or making a purchase, allowing the merchant to stay engaged with their audience and encourage repeat business.
Combining a product description generator app with email marketing can be especially useful for dropshippers and print on demand merchants. These types of businesses often have a large inventory of products and may not have the time or resources to write unique and compelling descriptions for each item. A product description generator app can help to quickly and easily create professional, SEO-friendly descriptions, saving time and effort. By incorporating these descriptions into email marketing campaigns, merchants can effectively showcase their products and entice customers to make a purchase. In addition, well-written product descriptions can also improve the overall user experience and credibility of the business.